Home / Social Media (page 2)

Social Media

Review Groundswell

Book Review: Groundswell – Chapters 1 to 5

In May, my husband Frank and I enrolled ourselves into the online Social Media Marketing course offered by Toronto’s George Brown College. Part of the course is to read a book on social media and do a book report on it. I decided to review Groundswell: Winning in the World Transformed by Social Technologies by Forrester Research executives Charlene Li ...

Read More »
Tips for blog posts

How I find inspiration: tips for blog posts

Mastering blogging is sometimes not easy to achieve, although there are many out there who claim to have found the magic formula for excellent blog posts. They often share their tips for blog posts that draw numerous pageviews and shares. Despite blogging for the past few years, I continue to grow as a writer, blogger and photographer while at the ...

Read More »
Kate White at ShesConnected Conference 20121 620x330 - Thoughts on ShesConnected Conference 2012

Thoughts on ShesConnected Conference 2012

The ShesConnected Conference brings together digitally savvy Canadian women with brands and PR agencies. This year was my second time attending, with my participation this time around including being on a panel on How to Work with Bloggers Primer. It was directed towards other PR people and brands wanting to learn more about social media and how to engage bloggers ...

Read More »
Blogging1 620x330 - Suburban Tourist celebrates two years!

Suburban Tourist celebrates two years!

How time flies! In the two years that I’ve started this blog, so much has happened. My husband, Frank, and I have explored most key areas of Southern Ontario. We’ve gotten engaged and married … making (Sub)urban Tourist legitimately (Sub)urban Tourists (plural). We did an almost two-week honeymoon in the UK (England and Scotland). We’ve both changed jobs that allow ...

Read More »
ShesConnected Conference 2011

Musings and learnings from the ShesConnected Conference 2011

Through my work at PraxisPR, I had the privilege of working as an advisor this year for the ShesConnected Conference 2011. What a pleasure it was to participate during this day-and-a-half conference where 200 of the top, digitally-savvy Canadian women (mostly bloggers) had a chance to meet with others, network with several big brands, and learn from exciting panels on ...

Read More »