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Travel Tips & Trends

Aribnb Marketing Campaign

New Airbnb Marketing Campaign is Visually Stunning

Marketing a travel brand can have its pitfalls – I’m looking at you Trivago with the messy looking spokesman. However, the new Airbnb marketing campaign, that launched in November 2014, has taken a page out of whimsical ads and campaigns by companies such as Cadbury and Chipotle (The Scarecrow) and created an entertaining and informative new video. Putting my marketer’s ...

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Things to take on a road trip

Things to Take On a Road Trip

I’m a planner. My husband Frank is spontaneous.  However, there are certain things that we plan for and take on a road trip – whether they are short one-day excursions or weekend getaways. We could live without them, but they do make the drive more pleasant. In no particular order, our top things to take on a road trip: iPad ...

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